Perfume Bottle Design Basics

The shape of the perfume bottle can affect the overall effect of the market, so it is necessary to choose the appropriate bottle shape according to the product type and target consumer group. For example, streamlined bottles are more suitable for young people, while traditional bottles are more suitable for high-end brands. The material of the perfume bottle will also affect the overall effect of the product, and the commonly used materials include glass, plastic, ceramic and metal. Choosing the right material can improve the quality and attractiveness of the product. The design of the cap needs to match the bottle, usually consistent in style, while also considering whether the cap can be opened and closed easily.

069A2824

The size and model of the bottle mouth need to consider the way the perfume is used, such as direct spray, dropper or pour. 6. The color of the perfume bottle can affect the appeal of the product and the use scenario of the consumer. In general, clear or light colored bottles are more suitable for baby perfumes or summer perfumes, while dark bottles are more suitable for winter or evening perfumes. The balanced design of the bottle bottom can increase the stability of the perfume bottle and avoid accidental tipping. The texture of the bottle needs to take into account the tactile experience of the consumer, usually choose a warm or smooth material. The shape of the perfume bottle can use its miscellaneous picture tea or texture to increase the texture and artistic flavor of the product.

069A2831

The text and pattern on the bottle need to be consistent with the brand shape and product characteristics, but also need to be easy to recognize and remember. The weight of the bottle needs to be moderate, too heavy will increase the difficulty of carrying, too light will give consumers a sense of cheapness. The light and narrow proportion of the bottle should consider the hand type and holding experience of the consumer, in general, the fatter bottle is easier to hold and grasp. The design of perfume bottles needs to take into account the gender of consumers, women pay more attention to the slender and curved body of the bottle, and men pay more attention to the solid and stable cap.

069A2837

The texture of the bottle can be made of glass. Different materials, such as plastic or ceramic, to reflect different textures and selling points. The color of the bottle needs to be consistent with the characteristics of the product and the age of the consumer to show a different atmosphere and brand image. Bottle caps can be made of colored or metallic materials to enhance the quality and affinity of the brand and products. Perfume bottles can use popular elements or fashion patterns to increase the fashion sense and appeal of the product.

069A2851


Post time: Nov-30-2023