The Importance of Perfume Packaging

Abstract: The reason why France has so many world-class perfume brands and has become a world perfume country is inseparable from its perfume packaging design concept. French designers are good at using various materials and dare to use new materials, technologies and new forms to design perfume packaging; With fashion and innovation as the design basis, in order to meet the aesthetic psychology of consumers seeking new changes; Good at absorbing nutrients from art works of various periods; Pay attention to consider from the perspective of consumers, according to their perceptions of all aspects of the design, in order to enhance the attractiveness of perfume packaging, taking into account the visual image and functionality of water packaging.

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During the Renaissance, due to the rediscovery of old perfume formulas, the production of water in Europe flourished rapidly. The centers of the early Renaissance, such as Venice and Florence, were also centers of water production; The coquetz family led the coquetz, and the important messenger of the perfume spread of its family member Catherine, who married King Henry II of France, and brought the attendant named Renato (Renato), is a famous water manufacturer in Florence.
After Reinado arrived in France, he opened a perfume shop, which achieved great success, and legend has it that his ability to dispense poisons was as good as his ability to make perfume, and many of the events directed by Catherine at the French court were closely related to the potions he dispenses. Since then, spraying perfume has become a fashion.

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“It’s human Self-discovery period, people’s self-awareness is becoming more and more obvious, people begin to pursue fashion Still. People in the Renaissance didn’t bathe very often, they just sprayed perfume to cover it up Smell. The perfume industry is booming. Perfume is very versatile, both men and women use it, even hair Even pets are sprayed with perfume. In 1508, the Dominican Order of Florence was founded By far the oldest perfume factory in the world. The Pope and the Medici family were loyal customers, For centuries, each new ruler supplied the factory with a perfume formula. with Grasse, a small town in the south of France, developed into a perfume production base. Grasse Perfume was originally produced because the town was also a tannery center, and the process involved making With urine, people spray perfume on the leather to mask the smell. Susan Owen in the Perfume book According to the Birth and Temptation of Dian Aromatic, local leather glove manufacturers also import, Manufacture and sell perfumes. When the leather industry collapsed in the 18th century, incense continued to be sold there Water.”Today, France is a veritable perfume country, with many of the world’s best perfumes Brands such as Lanvin, ChaneL, Givenchy, Lancome, LolitaLempicka, Guerlain… French perfume and cosmetics industry and French fashion, French Portuguese Wine and listed as France’s three major fine industries, world famous, is the pride of the French people.

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Post time: Jan-26-2024